Do-It-Yourself =Dead On Arrival aka Stop Stress, Delegate, and Automate to a Virtual Assistant (VA)
Running a business can become overwhelming when you’re doing everything yourself. What started out as a great idea has turned into a mountain of tedious administrative tasks, making it hard to get back to what you love. Small companies and solopreneurs everywhere are regaining control with Virtual Assistants and Automation.
Why Should I Automate?
No matter what your business is, an online presence is necessary to stay competitive. The internet gives you access to more customers/clients than any other medium. How you manage that access determines much of your success.
Outsourcing admin tasks to a capable VA will put you back into the driver’s seat. Innovation is the lifeblood of every successful business—and your growth depends on it. A VA gives you the freedom to do what you do best.
Hiring VA contractors is also a savvy way to save money on payroll. Since they work remotely and handle very specific tasks, you won’t have to pay them as much as an in-house employee. With automation in place, your staffing needs are reduced to the creative team and other core leaders.
High-level tasks like marketing, sales/purchasing, order processing, payroll, content management—can all be done virtually.
Virtual Assistants can also perform lower-skill assignments like:
Simple bookkeeping
Email and calendar management
Website copy
Coordinating social media posts
How Do I Automate Effectively?
Most business owners start by identifying easy, repetitive, and time-consuming workflow processes. Then, they outline policies and procedures for the VA to follow, making the transition smoother.
There are many business functions that can be automated to optimize time and workflow:
CRM platforms like HubSpot and Freshworks enable VAs to execute marketing, sales, and content strategies (e.g. email campaigns, blog scheduling).
Platforms like Salesforce and Webgility help automate sales, accounting, and order processing.
Tools like Nintex and Conexiom support data entry and document automation.
Choose your software based on what your business does. The product/service you offer will determine your automation priorities.
Can I Automate Without a CRM?
Yes. While CRMs improve efficiency, they are not required.
Your VA can use:
WordPress or Wix for content scheduling and publishing
Organic email list-building strategies to make up for CRM tools
Free and low-cost tools like Facebook Ads (with your budget)
HubSpot’s free CRM analytics (“pipeline management”) for tracking customer retention
Your VA’s role is to support business growth by handling back-end tasks. Whether you're just starting or scaling, they simplify things through creative problem solving.
Where Can I Find a Virtual Assistant?
Qualified VAs are available through:
Agencies (e.g. Zirtual for basic tasks like booking and email)
Premium staffing companies (e.g. Boldly for high-level assignments)
Social media (LinkedIn, Twitter for independent consultants)
Job boards (e.g. Indeed—expect lots of responses)
Take the route that best matches your time, budget, and the skills you're seeking.
It’s Time to Get Automated
Virtual Assistants are one of the most practical ways for small businesses to grow and avoid falling behind. According to Entrepreneur.com, hiring a VA instead of a full-time employee can save up to 78% in operating costs.
That’s money you can use elsewhere—or save. Either way, it’s a win: more profit, less stress.
Your creative team needs space and time to lead the company forward, and automation makes that possible.
Don’t wait until you're overwhelmed. The time and energy saved through automation are invaluable to your success.
“When being involved in the day-to-day is no longer an option, the answer is simple, my friend—it’s time to leverage VAs and automate.”
“When being involved in the day-to-day is no longer an option, the answer is simple, my friend—it’s time to leverage VAs and automate.”
